The DMDS Team Blog

16Apr/150

Independent Music Videos Gain Acceptance


55% of Independent music videos delivered via YANGARAOO’s DMDS accepted by major national broadcasters

TORONTO, CANADA April 16, 2015 – YANGAROO Inc. (TSX-V: YOO, OTC: YOOIF), the industry’s leading secure digital media management company today announced that its research shows that over 50% of independently produced music videos have been accepted for airing by major national music video networks in the U.S. Based on data gathered in the first three months of 2015, 660 independent music videos have been delivered electronically to two major national broadcasters in the US, that provide the company this information, and 363 have been accepted for airing, a remarkable success rate 55%.

YANGAROO’s DMDS is the industry standard for music video deliveries to all other major and regional broadcasters as well but they do not provide the same detailed information, but it would be fair to assume that there is a similar rate of acceptance by these other broadcasters, based on anecdotal evidence and anecdotal reports.